https://affinity-design-usps.carrd.co 2026-08-01 daily 1.0 https://affinity-design-usps.carrd.co/assets/images/image05.jpg Redesigned operations manual pullout, part of a series of three publications that allowed for improved stakeholder usability of USPS services. https://affinity-design-usps.carrd.co/assets/images/slideshow03-ff64374b.jpg USPS User research exploring the customer's journey as they attempt to use the service https://affinity-design-usps.carrd.co/assets/images/slideshow03-c2abca3f.jpg USPS Process: Affinity diagram synthesizing major research findings https://affinity-design-usps.carrd.co/assets/images/slideshow03-7ab51f39.jpg USPS Client Alignment Presentation. Diagram shows how majority of customers need a tiny fraction of the DMM contents https://affinity-design-usps.carrd.co/assets/images/slideshow03-c3b12aa7.jpg USPS Customer Alignment presentation showing how customers rely unnecessarily onn employees instead of the manual https://affinity-design-usps.carrd.co/assets/images/image01.jpg USPS DMM Transformation Project Design Process https://affinity-design-usps.carrd.co/assets/images/image04.jpg Affinity Design, a human-centered service design consultancy. A stylized letter 'A' that transitions from a complex, chaotic web of nodes to structured parallel lines and an upward-pointing arrow on the right, symbolizing strategic growth and clarity https://affinity-design-usps.carrd.co/assets/images/slideshow04-400de99e.jpg Before photo: USPS DMM prior to project engagement. Heavy, dense, and extremely difficult to navigate. https://affinity-design-usps.carrd.co/assets/images/slideshow04-2a525e4d.jpg USPS initial research: Ecosystem map demonstrating stakeholder relationships https://affinity-design-usps.carrd.co/assets/images/slideshow02-f4d03b4f.jpg USPS process shows user research in action https://affinity-design-usps.carrd.co/assets/images/slideshow02-eafd8731.jpg USPS User research exploring how mailers traverse the process when presented with different materials and tasks https://affinity-design-usps.carrd.co/assets/images/slideshow02-ec29a8b4.jpg USPS Process: Shows refinement of the final recommended grid system for typographic layout https://affinity-design-usps.carrd.co/assets/images/slideshow02-d00387a5.jpg USPS process: Shows the final recommended layout for the new DMM architecture https://affinity-design-usps.carrd.co/assets/images/slideshow01-f7d449ee.jpg USPS Outcome: Revised Table of Contents based on how humans actually work https://affinity-design-usps.carrd.co/assets/images/slideshow01-0030f235.jpg USPS outcome: Revised DMM relies on intuitive images and shape-based process to make mailing easy without reliancy on USPS staff https://affinity-design-usps.carrd.co/assets/images/slideshow01-eafa84cf.jpg USPS outcome: New illustrated guide improves usability for mailers https://affinity-design-usps.carrd.co/assets/images/slideshow01-39d4a018.jpg USPS outcomes: Information was retained but made accessible to customers and employees alike